Singles.
I need to start batting singles again.
My tendency has always been to fixate on the grandiose and chase after websites which have the potential to “hit it big”. I’m slowly realizing that a better strategy is a mixed approach, one which utilizes primarily small websites to generate relatively small bits of income (”singles”), with enough spare time to build out one potentially major website (”home runs”).
I’ve had this strategy flipped for a long time, but looking at my checking account it’s clear that nearly all my non-employment income for the past few years has come from these singles. In fact, there’s one website that makes $100-$200 a month despite the fact that I pay zero attention to it; in its heyday it would easily make me double to triple that. The truth is, I’ve never had more than one single running at a time; but now, I have the opportunity to get at least three going at once. It adds up.
It’s time to start hitting those singles so I can move out on my own.
Leave a Reply